About me
I am what they call a “serial expat”. I was born and raised in the USA between a cattle ranch in Wyoming and the scenic mountains of Utah — but I have spent a good part of my life moving and living around the world. I began my studies in Graphic Design and Brand Identity 15 years ago (Before UX/UI Design was even a “thing”), before transitioning into UX/UI at the beginning of my career. I have since been working in UX and strategy related roles globally.
Currently, I focus on design & product strategy based in Switzerland. I use my experience in business and design to take a pragmatic look at how things can be designed, in the most aesthetic way possible. This also applies to my planning and excel sheets.
Overall, I focus on challenging, innovative digital projects that use Agile Methodology and Design Thinking. I am passionate about learning new things, problem solving, and adapting to new methods and project needs. I have experience working with teams internationally, living in North America, Europe and South East Asia.
My philosophy is this: Design with purpose, making every user’s experience seamless, engaging, and impactful—always learning, improving, and pushing boundaries.

My journey to today
2005 - 2015
First university class in marketing and graphic design, I knew that problem solving for products and users was where I belong.
I began working early as a consultant to build up and understanding of contracts, design requirements, and business strategy; while working on top of my full-time job.
Design & Business Foundations
2015 - 2018
My first international move to Switzerland, I worked in a start-up; Teaching me valuable lessons in autonomy and entrepreneurship.
Later, transitioning to Nestlé working on international, innovation projects in their employee-driven innovation hub, InGenius, with projects spanning across the globe.
Europe, Asia, & Global Projects
2018 - Present
Transitioning from design to product and project management, I began to work closely on business and design strategy for various projects and products, with creating roadmaps, sprint grooming, and release management.
I moved from Switzerland to Singapore to continue my thirst for learning with Accenture.
Managing Projects & Product Design Strategy
2018 - Present
During the time of my transition, I have held a variety of roles as a UX Manager, Product Manager, and UX Project & Program Manager; leading teams globally for large and medium-sized companies.
International Markets & Entrepreneurship
Resume
UBS, SG & CH
UX Research | Global UXR Guild Lead
2023 — Present
Ideateplus, CH
UX & DesignOps Specialist
2021 — Present
Accenture Song, Asia
Manager | Design & Build
2019 — 2022
Nestlé, CH
UX & Innovation Manager
2017 — 2019
yalty, CH
Lead UX/UI Designer
2016 — 2017
Consultant, USA, Europe
UX & Product Strategy
2012 — 2016
Jakob Marketing Partners, USA
UX & Visual Designer
2014 — 2016
Utah State University
USA ⎪2008 — 2013 BFA: Graphic Design, Communications & French
L’École de design Nantes Atlantique
France⎪2012
Bachelors, BAC+3: Brand Identity
Skills
Service Design.
UX Strategy.
Agile Project Management.
Interaction Design.
Wireframing.
UX Research.
Product Management.
Visual Design.
Branding.